Angela Natividad's Live & Uncensored!

19 March 2010

Inklust #8: The Alchemy of Advertising

Most of consumer behavior is perfectly obvious -- people like things that look nicer, taste better, work more dependably, and cost less. Then there's the mysterious part. And what we claim to understand about the mysterious part is usually speculation and ideology masquerading as knowledge.
-- Bob Hoffman, The Ad Contrarian

About the Image: Sunsets to Die For, Shepard Fairey.

What the dickens is "Inklust"? Boy am I glad you asked. Here's the manifesto: part I and part II.

1 comment:

Sexy Nomad said...

Hmmmm... this got me thinking.