ABSOLUT Vodka -- which has apparently decided that selling kindness and vulnerability are the way to go for market differentiation -- partnered with Spike Jonze to develop a short film called I'm Here.
It doesn't seem like it'll take itself too seriously, but it's got enough ennui-laced warm-fuzzies to at least win views from a Cannes judge or two or three.
The film will appear on the I'm Here website in March. I'll probably watch it because I dig Spike Jonze and the fact that it's billed as "a robot love story." That is, if I don't forget in the wake of some great calamity -- like Chris Crocker getting a network deal.
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1 comment:
Not gonna lie it looks really interesting. Looks a little bathetical but enough to hold my interest.
Also not gonna lie I'd be pretty stoked if Chris got a network deal. He's a friend of mine. We've talked a few times on skype =P lol
Sidenote, I just downloaded ep 15 of Adverve. Will listen to tonight!
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