![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhdF2UCmR30VwNFHhaDnfgQ9KZdPLPz4ivabaUMOQPp9mXw319WUkxNTb2q3FP6h4zUOGUAtZ83hbZX6BjaDlfnkbWVTSn9z18HId2rL9oSsBJPhb5neC-q22hCfw-eGtOJWrpRIQ/s400/magnum-pleasure.png)
Today is definitely an advergame day. Collect all the bonbons you can, leaping through the (heavily branded?) Internet StumbleUpon-style, at pleasurehunt.mymagnum.com.
I had never heard of Magnums -- in this context -- before arriving in France. They are basically super-wide chocolate-coated ice cream bars on a stick. They are delicious.
But I admit it still disconcerts me to eat them because I still think of these Magnums, which represent a pleasure hunt of a different kind. (Or maybe not?)
Via.
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