Angela Natividad's Live & Uncensored!

08 March 2011

Making the Singularity

A technological singularity is a hypothetical event occurring when technological progress becomes so rapid that it makes the future after the singularity qualitatively different and harder to predict. Many of the most recognized writers on the singularity, such as Vernor Vinge and Ray Kurzweil, define the concept in terms of the technological creation of superintelligence, and allege that a post-singularity world would be unpredictable to humans due to an inability of human beings to imagine the intentions or capabilities of superintelligent entities.
Although Claude Shannon made inroads, in general we're finding that it's incredibly difficult to teach robots how to learn. The process involves a number of factors: recognising mistakes, determining what elements of a situation are worth incorporating into the refinement of a method, recognising the real-time value of a factor whose value may change from one situation to the next, etc.

But we've also discovered that the best way to teach a robot how to learn is to expose it to as many humans as possible - humans willing to teach it how to be better by giving the robot naked insight into their behaviour.

The rock-paper-scissors-playing computer that The New York Times has built is a perfect example of this. Instead of randomly generating moves, it gathers data based on your decisions, to "exploit a person’s tendencies and patterns to gain an advantage over its opponent." Throughout the game, the computer will tell you what it is "learning."

07 March 2011

Rabbit Holes

None of the images are real in the factual sense, but they are treated as precious talismans of a lost moment, a documented super-reality, whose message, like that of all myth, transcends the small realities of the day to day world.
- Photographers Robert and Shana ParkeHarrison

05 March 2011

Inklust #10: Agora


When Newton identified the laws of gravitation he did not assert that they held sway everywhere, but wondered whether "God is able ... to vary the laws of nature ... in several parts of the universe." The physicist Ernest Rutherford, whose experiments exposed the structure of the atom, was so skeptical about drawing grand implications that he threatened to bar from his laboratory any scientist who so much as uttered the word "universe." When the astronomer Edwin Hubble established that the Milky Way was one among many galaxies, he called them "island universes" and questioned whether "the principle of the uniformity of nature" pertained across such enormous distances. This is the opposite of starting with a deeply held faith and accumulating evidence to support it. Scientists have a story of discovery to tell, dogmatists a story of obedience to authority.

-- The Science of Liberty, Timothy Ferriss

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What the dickens is "Inklust"? Boy am I glad you asked. Here's the manifesto: part I and part II.

AdVerve Episode 66 - Relationships in Advertising



Play the show now.

Friend and fellow podcaster Bob Knorpp of the notorious BeanCast (@TheBeanCast) joins us to get intimate about relationships in advertising:

  • How your personal life gets affected by strange work, weird hours and random traveling

  • How love can bloom in the damnedest ways

  • How a combination of loneliness and drinking can make even the most stalwart ad soldier a slobbering mess of hold-me-closies

  • How intimacy can bloom in many awesome, dangerous or dangerously awesome forms. We talk Father Figure Complex!

  • Prioritising personal + professional time

  • NEPOTISM <-- this is Bill's favourite


The whole thing wraps nahcely with our homegrown takeaway relationships-in-advertising advice. And there’s a few stories in there that as usual will probably get us all into trouble. We live dangerously in these here internets.

03 March 2011

What Television, Even Torrented Television, Can Do




Him: ...so I told them, let me think about it. I don't know. This whole idea of a contract doesn't appeal to me.*

Me: Are you Don Draper now?

Him: People want what they can't have.** I'm just saying.

02 March 2011

Gucci Guilty: All the Elements of a Story ... Except that There Isn't One.


This is the problem with perfume advertising. Grab an awesome director (in this case Frank Miller), tint the frame to fit his style, toss a couple of docile actors into a series of fragmented, unrelated scenes that somehow involve both passionate sex and the promise of a tragic burnout love; and lace the whole thing together with a hipster band (Bat for Lashes).

And there's no real story, you know? No logic, no sequence. Nothing about this ever really makes sense.

Cases in point (some good, some bad, all bad in the sense that they remake the exact same vapid mousetrap):

Come on, guys. When dealing with perfume, what else comes to mind besides "seduction" and "sexy lingering essence of you"?