See trailer above, watch episodes at Dr. Horrible's Sing-Along Blog. Put together by Joss Whedon, the first three parts will be available until midnight on Sunday. After that you'll have to buy your fix on iTunes or on a series DVD.
Read more about it at The Globe and Mail.
I love Whedon's work, and the show's already got some geektastic zealots behind it, but I'm not convinced fans will pay to float it online. (It would be nice, given that this is probably one of the best web series I've seen.) I guess we'll see.
Late last year Radiohead released its album In Rainbows online and on a pay-as-you-wish basis. Only 38 percent of downloaders made a payment, with US customers paying an average of $8.05 and international ones $4.64. But comScore claims the album nonetheless gleaned $3 million in its first month, and Thom Yorke considered it a success: "In terms of digital income, we've made more money out of this record than out of all the other Radiohead albums put together forever."
Big statement. The point is, there's money online for a great product, even if the payment model looks less than promising. (And it definitely helps to have a religious fan base like Radiohead and Joss Whedon do.)
I suppose you just have to trust the crowd.