Obsessively Interested ... in Everything.

Today on AdVerve, Darryl posted this beautiful video featuring Michael Wolff for Intel Visual Life. I just felt so much better after watching it. It's pleasing to the eye and commands your attention, but in quietly; something in you just gives pause. It's the story of the work that we do and the story of us, as individuals, traveling quietly through our lives.

You'll see here that Wolff emphasises the importance of curiosity, appreciation and imagination -- none of which are possible without really taking the time to see. We know this intuitively but it's harder to live; our inherent desire to be simpler is in constant combat with the world's desire to populate us with itself. I wish I could carry this sensibility with me all the time.

Ch-Ch-Changes: AdVerve the Blog, She Cometh!

It's with an inordinate amount of excitement that I declare the birth of a new era: the era of AdVerve.

You already know about AdVerve the Podcast, but this is next-level shit. Darryl Ohrt (formerly of Humongo and author of Brandflakes for Breakfast), Bill Green (Make the Logo Bigger) and I are joining blogger forces to produce AdVerve the Blog. It's going to be an explosion of face candy and inexplicable ear-licking awesome. Darryl will also be joining us on the podcast that started it all.

What does this mean for you? Three for the price of free, that's what. We'll bring multiple perspectives, irreverent views, a contagious love and occasional complete disdain for the industry that stingily issues our Wonderbread and butter. You'll find us all together -- still live, still uncensored -- over at AdVerveBlog.com.

So what are you waiting for? GO SUBSCRIBE AND FOLLOW OUR TWITTUMS! We love you.

Fo' life,

Bill + Angela + Darryl (which equals BAD as in BAD ASSSSSS).

The Industry Reacts to Humongo

Quite possibly the cutest agency promo in all the land for the next half-hour. I love how Darryl Ohrt has this oh-please-not-me attitude and then, faced with having to rename his agency, he's like, "Oh! Humongo!"

The vid features "reactions to Humongo" by Alex Bogusky, Scott Monty and Ashton Kutcher. Kinda. (You can almost smell his hat hair.)

Can't wait to see the humongo work that'll come out and efface all this self-effacingness. (Can I say either of those words?) Also, if you feel like it, listen to Darryl talk about things he likes in AdVerve Episode 14: Music Madness.