Egged on by New York-based blogga disruptah So Particular, French media publication Influencia front-paged the Bud Light ad (circa 2009) above, teasing readers with the titillating header, "DSK: American experts reconstruct the scene."
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgROOAlb4PpRC-hSGzscjZJuHPzpziXww6ZFMtUuuvzdO3tk67vZgwujaIVH_V-zrYM6xRhRRIbMYu-NPEz-xvhdiXmjSlPsw_qX0JYt9yHF12Ivmg7amnarzOuBBP2n8-8OEKcBg/s400/dsk-influencia.png)
Word has it that the piece has resulted in the highest number of hits in the magazine's history. Not bad, even if you are riding the coattails of two cross-Atlantic scandals (behold hither and thither).
It's scandal sandwich!
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