GIFs Gone Wild

Where would you be if GIFs could leap out of the internet and penetrate your mediocre life like a loud garish sparklephallus?






Brought to you by Buzzman (you know the one!) for MTV Mobile.

It's probably overreaching to find rhyme/reason in an MTV ad, but I guess I can see how a proper mobile experience can leap into the real world and engage you the way a dead Flash window won't. As it's MTV (in your pocket!), multiply the technicolor WTF factor by 10. (Consider.)

He's On a Horse!

And I want every man I ever love to smell like him. Which is a lot to say in defense of a brand my dad (and my grandpa!) wore.* Man, taking that batshit-wacky turn with Bruce Campbell, and never looking back, was the best thing you ever did, Old Spice.

See making-of (courtesy of M. M. McDermott over at the Renegade Agency Confessional):

More advert-orgasmics right here. Work by Wieden + Kennedy.

Humor me ››

You Too Can Be King of the Jungle...

...with POWER G FORCE MAX! Energie immédiate !

Every time I walk by this ad I collapse into an unsalvageable giggle pile. The Man™ has long since stopped asking me to quantify why I've decided this is just THE BEST THING EVER IN LIFE, so in hopes of dampening its INEXPLICABLE AWESOME!™ he took a picture and sent it to me, at the reception of which I collapsed into said unsalvageable giggle pile ALL. OVER. AGAIN.

Thinking.

There are mornings when I wake up and feel pleasantly surprised by the fact that I am no longer in college.*

It hits me all afresh, like coming out of a dream, and then I get giddy.**

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* If only I could remember where I put my diploma.

** We're finally at the grown-up, freewheely part of Life where we can just make things up as we go! When you're a kid, you never imagine you'll get to this point -- and here I am, all nestled in the middle of it like a surprise cream filling.