Angela Natividad's Live & Uncensored!

07 December 2009

Interactive Windows Put Wind Behind Hermès Scarves

This window display serves the Hermès brand in a way that's understated and charming in its simplicity. See? Tech savvy doesn't have to be complicated; it just needs to compel.

Installation by Tokujin Yoshioka for Hermès Japan. Via Grégory Pouy.


Chris Havranek said...

I'm only in Tokyo for another week or so, but I'll try to go find it. Its nice to see something unique like this in Tokyo where over saturation of boring print ads is rampant. Not that all print media is boring, just a lot of it is here. Bold print, bright colors and the occasional bikini clad girl. On the other hand the videos in the trains can be quite amusing, but that could be just because I'm desperately seeking anything to occupy my time.

Angela Natividad said...

If you managed to see it, let me know what you thought. A friend of mine was in Japan for three months and she essentially said the ads gave her brain damage.

gregfromparis said...

I haven't noticed before your blog post, but thanks :)
Hope to see you real soon :)

Angela Natividad said...

I would like this, Greg. :0)