Angela Natividad's Live & Uncensored!

Showing posts with label women in advertising. Show all posts
Showing posts with label women in advertising. Show all posts

03 July 2012

If you ever wondered why dashing older men keep challenging you to games of Gin Rummy.


- "The Language of Legs", Playboy, 1969.

25 July 2010

Lane Bryant Ad: Not What Mom Would Wear



That this plus-sized womenswear ad was deemed too sexy for TV by ABC and Fox is considered by some to be a compliment: A curvy chick with a saucy face, racier than a Victoria's Secret poster girl? Finally somebody's noticed.

Thoughts?

23 December 2009

AdVerve Episode 11: The Sexism Song-and-Dance





Download the show directly here. Or subscribe via iTunes: Bill Green and Angela Natividad - AdVerve - AdVerve

Our extra-special pre-holiday Episode 11 features Åsk Wäppling of Adland.tv, infamously known among ad land old-schoolers as @dabitch.

This week we tackle Sexism™, one of the more obvious "isms" in this fair industry we call advertising.

Having clocked in at a number of European shops and freelanced at some American ones, Åsk gets gritty about why it's tough for women to ask for more money, why breeding potential is an irrational metric for hire and what made method's scrubbing bubbles ad so uncomfortable to watch.

You can read more of Åsk's sexism thoughts on Adland, where she synopsizes a lot of what we discussed, and hammers in points we didn't have time to talk about.

In case you plan to check out early this week, happy holidays and check the shower before stepping into it. If you can, catch our year-end pop culture roundup next week.

Send questions, comments or requests for newsletter inclusion to advervepodcast [at] gmail [dot] com. You can also leave a review.

THASSA WRAP!

12 December 2009

AdVerve Episode 9: Ageism and Advertising


Download the show directly here. Or subscribe via iTunes: Bill Green and Angela Natividad - AdVerve - AdVerve

That’s right frens, another “ism” show. This one features Ad Broad Helen Ross on the topic of age as it relates to the advertising industry. We cover a range of topics, from younger vs. older creatives, client challenges, and the changing agency dynamic.

Along the way we delve into Helen’s side gig as Mad Men fanista Betty Draper on Twitter. You can find her regular self there too. Plus her blog Ad Broad as well as new creation Brand Fiction Factory.

Send questions, comments or requests for newsletter inclusion to advervepodcast [at] gmail [dot] com. You can also leave a review.

Image credit: Dove via the Getty Images blog.

07 December 2009

Le Wheat, C'est Chic.



Only in Paris would wholesome wheat and fiber be converted into gilding for a mannequin. This piece comes from a bus stop near my apartment in République.

09 September 2009

Dealbreaker.



Thanks, Real Simple, for reminding me yet again how complicated modern womanhood can be.

01 July 2008

Who Says Suzy Homemaker's Dead?


Really old people like to say the '50s and '60s were all about liberating women from the bondage of Domestic Homemakerism.

But after perusing this month's Real Simple, I'm not convinced the homemaking goddess is dead. That isn't to say I think homemaking is bad; I just think the ad messages we find quaint, antiquated and even manipulative still have a home in today's magazines. 

What complements a happy marriage, great kids and a successful career? Miles of perfectly clean stemware, courtesy of my Electrolux dishwasher:


Pork and nail polish -- a match made in heaven. Or possibly Hell's Kitchen:

Don't just make a cheesecake; make a patriot:


But wait! The ad comes with a (sponsored!) recipe! I know I've seen that gimmick before.

Be the big kahuna just for preheating your oven:


But you really should serve a delicious square meal, not a frozen disc:


If the pressure's on, there's always wacky Uncle Ben -- who may like to party, but appreciates the importance of a wholesome meal. I can almost hear his twang:


Long day? Reward yourself with Jell-O's low-calorie rice pudding, which comes in très chic flavours like cinnamon and crème brûlée: the dessert of queens!


And remember: if you get an illicit itch that keeps you up long after Hardworking Hubby, a good fiber-rich cereal will put you right at ease.