Because theatre should feel like magic.

In time for the reopening of the Bolchoi Theatre, Russian motion designer Anton Nenashev produced this video to celebrate the venue's spirit.

This is how the theatre-going experience should feel. The problem for most young people is that it takes a lot of imagination when you're actually sitting in those seats, watching what are obviously people in costume on a set. Then there's the issue of education: depending on what you're watching, theatre is one of those things you often have to prepare in advance for, either knowledge-wise or in terms of honing your listening ear.

But I think its stripped-down quality, its way of putting talent at the forefront and forcing you to penetrate its barriers in order to lose yourself, is part of the magic. It demands an emotional investment as large as what the actors are putting in, and the energy that results feels like nothing else.

Via Fubiz.