Imagine if this actually did work in prisons. Wouldn't that be fun?

Not all digital ads are a flickering Technicolor ego-vomit. Amnesty International's slide-to-unlock "Prison Bars" effort doesn't just provoke, it's also elegantly done and message-relevant. Work by Garbergs Sweden.

Hat-tip, So Particular.

'We All Have 20 Minutes in Common'

A rep from French agency La Chose is using Facebook to share its latest work for news publication 20 Minutes. "On a tous 20 Minutes en commun," or "We all have 20 minutes in common," uses the tendency to lift newspapers to our faces to turn our own bodies into promotional frames. (Do people actually do this with iPads? Unlikely. But maybe they'd do it just for the pleasure of the effect, the way smokers occasionally enjoy lifting cigarette packets with rotting teeth to their mouths.)

The facial mosaic thing isn't original, but it does bring to mind the trend Alexandre Oudin kicked off of creating a mosaic photo effect on Facebook profile pages. If you dig that shit, here's a tutorial (and app) for producing the same.

'We Believe' Makes Me Want the iPad 2

Look at how this ad gets the message across. There is no sex appeal, no pop; it is quiet, feather-light and functional. I would like my life to be this way. I am halfway convinced that if I purchase this, I can pack my life inside it and it too will be quiet, feather-light and functional.

And then I will become a ballerina, and angels will sing when I put one foot before the other, and glints of sun or silver cloud lining will dance blithely across my pristine smooth cheek, and everyone will love me, and I will be famous.

A Draggable Cipher-Reading HTML5 iPad Ad!

Whatever you may think of White Collar, or USA Network shows in general,* you iz craaaaazy if you don't think this idea rocks well. It's like cereal box cipher readers for a whole new generation of kids that never grow up.

I'll go ahead and label this some "objectively brilliant shit" from Glow Interactive. Because I swear I just hugged myself. I swear. I haven't felt this excited since those Tomb Raider Rich Media ads.**

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