Your Cold, Languishing Problems Won't Be Soothed by Flowers.

They may, however, find peace in a shot at being solved. We give you "A Problem to Love," hypios' first annual $50K challenge.

We made the ad above, and all associated creative, in-house. Here are two of the ambiators that'll be promoting the contest on hypios.com over the course of the next two months (it launches tomorrow; winners are announced April 14):





And here's Isaac Newton's Valentine, one of the comics made for us by David Meulemans, founder of Aux Forges de Vulcain:



Check out "A Problem to Love" at hypios.com/valentine.

Hypios: On Learning to Love Problems

It's been a period of significant change, what with the move to France, and leaving Adrants and MarketingVOX, where I've camped out for the last handful of years.

Unemployment + immigration angst = big problem.

But like most things that appear to suck, a bad turn proves good. I decided to stay here. And once I decided that, it was easier to relax and watch for the right opportunity. So I went on vacation, made friends, worked on some cool projects for other companies, and even started a podcast with my homie Bill Green. With time to yourself you get to reflect, and here is something I realized I really wanted to do: execute, not just write.

Humor me ››