Hi, honey, I'm home! And with the changing leaves come a new project.
Frenchweb, which covers news in tech among French startups, has launched an English site, Frenchweb News (@FrenchwebNews). I'll be helping get it on its feet, which means you - anglo compatriot! - can expect a couple of articles summarizing news in French tech for that week, coverage of industry conferences, and video interviews in native tongue.
Why read Frenchweb News? I can think of a few reasons:
- You want to penetrate the European market, so you'll need a sense of the atmosphere and potentially useful partners.
- You're looking for promising French firms to invest in and scale.
- You want to broaden your sense of trends that may go global - and not just from home turf.
When I arrived in France a year and a half ago, I wanted to help make European creative more accessible to the American agency audience. To varying degrees I'm still doing that, and the vice versa, over at Culture Buzz, which also has a healthy EU readership.
But I also discovered something else.